Graphic Design
Fitness/Athletics (CompTrain, CrossFit, World’s Strongest Man, and individual entrepreneurs)
I am an independent, multidisciplinary creator with a passion for stories, strategy, the outdoors, and animals. My focus is graphic design—I appreciate the opportunity to apply my knowledge and experience in marketing, messaging, and creating to each project I take on, resulting in a comprehensive approach that considers aesthetics, storytelling and performance.
Use the guide on the left to jump to a section or have a scroll through all of my work below.
I worked with FSR in the capacity of a Brand Manager. I was responsible for leading all written projects by the brand; this includes video scripts, blogs, website, product descriptions, social media captions and more. I also led creative direction for the brand's focused social media platform (Instagram) and major creative projects.
Position/Project
Brand Manager
Graphic Design
Media/Messaging
Copywriting
Social Media Management
Photography / Video
I created, designed, and managed a new monthly campaign/series titled "Adventuring Like A FreeSpirit." The goal was to increase brand visibility by incorporating the brand name more regularly, fostering a sense of community, and raising awareness. Additionally, the campaign aimed to promote conscious outdoor recreation. This initiative resulted in a 33% increase in shares.
In collaboration with the marketing team, we developed a new campaign titled "Healthy Campers" which would be primarily focused on social media, blogs and email. This campaign was designed to span into the health and wellness aspect of camping and time in nature. The first blog was focused on an influencer the brand had a relationship with.
Video direction & editing
I work with Big Fish Foundation—an organization focused on empowering Veterans to continue serving—as the Media and Messaging manager developing and organizing all front facing content, especially copy and design.
Position/Project
Media/Messaging Manager
Graphic Design
Copywriting
Social Media Management
Brand Guideline development
Client
Big Fish Foundation
Year
2025
Social Media
Website Template
Wolfgang develops custom designed leashes, collars and harnesses for dogs around the world. I served as lead designer and editor for their creative projects.
Position/Project
Graphic Designer
Graphic Design
Media/Messaging
Copywriting
Client
Wolfgang USA
Year
2022 - 2024
Meta and Google Ads
Email design and template creation for products pages, Amazon and social media
Website design, social media templates, product promotion and more for brands including: CompTrain, CrossFit, World’s Strongest Man, and individual entrepreneurs
Position/Project
Graphic Designer
Graphic Design
Copywriting
Photography
Client
Refer to list above
Year
2020 - present
Website
Ebook
